BAYLESS COBB

FRAMEWORK, EXPANSION & EXPERIENCE ARCHITECTURE

Bayless Cobb is a hospitality, real estate, and design operator whose work centers on building repeatable experience systems across multiple formats — from luxury diamonds and nightlife to fast-casual dining and asset management.

He is the founder and principal of King Diamond Inc., the creative and operational umbrella through which his ventures in hospitality, real estate development, design, and finance are conceived, executed, and scaled. Across all projects, Cobb applies a consistent philosophy: experience is not a byproduct — it is engineered through systems, pacing, and disciplined execution.

Rather than treating ventures as isolated businesses, Cobb approaches them as expressions of a single operating framework — one that adapts to different environments while maintaining consistency in perception, performance, and longevity.

EXPERIENCE ACROSS FORMATS

Through RDG Design Group, Cobb leads real estate development and design for residential, hospitality, nightlife, and mixed-use projects shaped by boutique-hotel principles. Architecture, interiors, circulation, and guest experience are designed together as one system — ensuring that concepts translate cleanly from idea to opening.

Through Cor-Prop Management, he oversees asset and operations management, including property performance, maintenance, construction coordination, and long-term stewardship for residential, hospitality, and mixed-use properties across California and Florida. The focus is durability, efficiency, and real-world performance under constant use.

Through AD Nightclub, Cobb expressed those same principles through high-intensity hospitality — shaping a cathedral-inspired venue in San Diego’s Gaslamp Quarter where atmosphere, pacing, sound, lighting, and guest flow were treated as architectural tools rather than decoration. AD became a proving ground for experience architecture under pressure.

Through Extra Butter Miami, Cobb extends those hospitality systems into a fast-casual format — translating lessons from nightlife, luxury, and real estate into a scalable platform built for consistency, repeatability, and national expansion.

Across all ventures, the objective remains the same: align perception, execution, and systems so brands perform reliably over time — regardless of scale or category.

OPERATING PHILOSOPHY

Cobb’s work is shaped by a background spanning banking and finance, construction, hospitality operations, and nightlife. That combination informs a capital-aware, systems-first mindset, where growth is intentional and expansion is earned through execution.

Luxury, in this framework, is not defined by price point or materials alone — but by how well an experience is delivered, repeated, and maintained. Whether the setting is a diamond showroom, a nightclub, a restaurant, or a residential property, the same rules apply.

PART OF A UNIFIED ECOSYSTEM

Extra Butter Miami operates within a broader ecosystem of brands and operating platforms developed under the King Diamond Inc. framework:

→ King Diamond Inc.
Luxury diamonds, sourcing, valuation, and custom design
www.KingDiamondInc.com

→ RDG Design Group
Real estate development and design
www.RDGdesigngroup.com

→ Cor-Prop Management
Asset and operations management
www.Cor-Prop.com

→ AD Nightclub
Hospitality and nightlife
www.ADnightclub.com

→ Extra Butter Miami
Fast-casual hospitality platform
www.ExtraButterMiami.com

→ Gigi’s Botanica
Experiential retail & hospitality (opening 2026)
www.GigisBotanica.com

→ STRIKE® Deep Cleaning
Industrial, aviation, marine, and residential services
www.StrikeDeep.co

→ Bayless Cobb
Framework • Personal Bio • Business Bio • Interview • Press
www.BaylessCobb.com

Bayless cobb - PRESS

Ranch & Coast - “There’s A Whole Lot Shaking Downtown”

“You’ve started hearing people in L.A. and New York talking about the Gaslamp,” says Bayless Cobb, principal partner and visionary behind AD Nightclub, which opened this summer in the onetime Red Circle space on E Street. “San Diegans have become much more demanding and sophisticated when it comes to culinary and nightlife [offerings]. They’ve traveled to L.A. and Vegas, so they have expectations. They expect ‘A’ level.”

Pacific Magazine - “Join the Club”

Pacific SD: What are a couple of the coolest things that happened at AD Nightclub in 2014?
Bayless Cobb, owner and principal partner: The most amazing thing that happened (this year) was watching the evolution of live performances at our “AD On Wednesday” events. Seeing the biggest-selling recording artists in the country performing in front of sold-out crowds in such a small and intimate venue literally changed everything…

San Diego News Downtown - Posh new nightclubs are upping the energy level

“AD is exquisite [with] exceptional attention to detail,” said Bayless Cobb, principal partner. “Every nook and cranny has something new to explore — even if you come a dozen times, you haven’t seen all the details.”

Eater San Diego - “Religion-Themed New Nightclub Encourages Sinning”

The newest nightclub to descend on the Gaslamp takes inspiration from on high, creating a "modern cathedral"-themed stage , with archways, candles, columns and stained glass, for a nightlife experience that includes theatrical performers, multimedia religious iconography and staff uniforms topped with Roman collars. Owner Bayless Cobb and General Manager TJ Brown.

SanDiego.org - NEW NIGHTCLUBS SPICE UP SAN DIEGO AFTER DARK

AD Club opened its doors in August 2014 and since then has been offering a full nightclub experience with craft cocktails, synchronized areal theatrics, the latest in music, eleven bottle service booths and a small bites menu. The 4,000 square-foot space is decorated with traditional cathedral and religious elements that give the venue a unique bold and daring design. For those who worship food, exclusive dining “pop-ups” events are hosted with popular chefs who create special prix-fix menus for the occasion. AD Club is a creation of Coronado, California entrepreneurs Bayless Cobb, TJ Brown and Giana Loya.

Eater San Diego - “Red Circle Reopening As New Restaurant & Club”

Bayless Cobb, CEO of King Diamond, Inc. tells Eater that he's putting together a "dream team" of collaborators to help transform the 5,000-square-foot space to a stylish, full service restaurant and high end nightclub.

More Information: ADnightclub.com

Corporate Inquiries: Bayless Cobb - ceo@adnightclub.com

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